5 Tips for Choosing a Reliable SEO Company
Breakups suck.
There’s the entire “The fault here is entirely mine” move, the blame, the annoyance—also the lament about sitting around idly, cash, and vitality on something that, well, backfired.
Did I notice I’m looking at parting ways with a SEO organization?
I recall a customer that came to us a year ago with a terrible SEO separation story. Following two years of a whole lotta nothin, the entrepreneur at long last attempted to exit out of the relationship. That is the place it turned terrible. Their past SEO organization wouldn’t discharge any recorded information, wouldn’t move responsibility for Facebook page, and even pulled their site on the grounds that the customer didn’t actually claim it (truly, that is a thing).
The most exceedingly terrible part? The majority of this could have been kept away from in the event that she had quite recently picked a solid, reliable SEO organization in the first place. The issue was that she simply didn’t have the foggiest idea what she should search for.
In case you’re in almost the same situation, you’re in karma. The following is a manual for finding and picking a dependable SEO organization, including what you ought to search for, what to maintain a strategic distance from, inquiries to pose, and norms to set as it so happens.
To help narrow your search, use the five tips below to help you find a partner right for your business.
TIP #1 – CLEARLY DEFINE YOUR SEO GOALS
In order to find the right team for the job, you first need to figure out which areas of your online presence you want to improve. You might need a whole new website or you may just need SEO. If you’re not sure which areas you need to improve, then get a digital marketing analysis done. A good agency will have the data needed to prove which areas are most beneficial to focus on.
TIP #2 – FIND AN SEO COMPANY THAT TRACKS YOUR DATA
To find the best solutions for your unique business, you will want to use an SEO firm that can track and measure all of your company data. This includes phone calls, contact forms, site visits, click through rates, and more. To choose the right business strategies for your company, it’s important to make decisions based off of results and not gut instincts.
(Click here to speak with a Blue Corona team member about our extensive tracking methods!)
TIP #3 – GET SEO COMPANY REVIEWS, CASE STUDIES & TESTIMONIALS
The best way to get unbiased opinions about a company? Reviews! One of the best ways to find a reputable agency is to read through their testimonials and online reviews. You will often find these reviews by exploring the company’s site or searching for them on sites like Google, Yelp, or even Glassdoor (to see what their employees think about working for them).
For more thorough information, request case studies from the agency by calling them up or submitting a form online. This is one great way to see what the agency is capable of. Another great way to get a feel for an agency is by requesting a reference. A reputable agency should be able to put you in touch with a current client so that you can speak with them about their own experience and level of satisfaction.
TIP #4 – SCHEDULE A CONSULTATION
Whether you are a block away from the SEO firm or thousands of miles across the country, you can always ask for a consultation. Most likely, the agency will be happy to pull up some research on your industry and walk you through some strategies they have used on past clients. A consultation will help you get a feel for the type of people on their team and their level of passion and creativity.
It’s important to build a trusting relationship with your SEO agency, so use this as an opportunity to see how well you connect. Do you understand everything they are explaining? How is their attitude? Are they overselling it? Do they seem passionate about the work they do? This is your time to ask them specific questions!
TIP # 5 – DEFINE YOUR SEO BUDGET
Before you get invested in a service you can’t afford, don’t forget to plan out your budget ahead of time. It is a good idea to ask about package deals and price ranges early on to see if the service is in your price range. Most SEO companies will have a variety of monthly packages to choose from, which should make your life easier. When it comes time to choosing a package deal, refer back to your original goal to see which package will get you to your goal (Tip #1).